The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches
The show that helps Endurance Coaches bridge the gap from hobby to creating a dream, impact filled, profitable coaching business. We will discuss all things Endurance business:
- time management
- marketing
- mindset
- growing your community of engaged athletes
Listen here to grow your athlete roster of ideal, perfect-for-you athletes while bringing home more income for you and your family.
Endurance coaching is already your dream job - let’s make it a full time reality!
Episodes
117 episodes
Episode 111 - The Intervals of a Coaching Business
In this episode, I go into how you should look at your business like it has two periods (intervals) where you are pushing hard, maybe in season, selling, getting more athletes, doing calls..And then also a rest season. Where there is mor...
•
Season 3
•
Episode 111
•
22:04
Episode 110 - My Endurance Manifesto: 5 Things We Can Do to Change the Whole Industry
Call this one my Endurance Manifesto - what are the 5 things that we should stop doing to help fix this endurance coaching industry - and what we should be doing instead. Just watch the ripple effect of these changes and how the whole industry ...
•
Season 3
•
Episode 110
•
26:55
Episode 109 - The Effects of AI on the Coaching Industry
In this episode, I explore the impact of AI on the coaching industry, analyzing data from USA Triathlon surveys and sharing insights from my coaching experience about athletes' use of AI tools. I discuss how AI could offer personalized training...
•
Season 3
•
Episode 109
•
20:17
Episode 108 - USAT Endurance Exchange Review & Our Thoughts On the Industry
In this episode, 3x guest and Dream Programs Assistant Coach, Robin Barth, and I discuss our 4 biggest takeaways from the USAT Endurance Exchange held this weekend, January 9th-11th 2026. What did we learn? How is the sport doing? How is...
•
Season 3
•
Episode 108
•
26:53
Episode 107 - Why Social Media Isn't Actually That Bad...
In this episode, I go over all the feelings around content and social media (and trust me, I have heard them all!). Instead of thinking of social media and content as some quick fix but icky thing, the reality's that it's going to take a long t...
•
Season 3
•
Episode 107
•
24:10
Episode 106 - My Favorite Exercise of the Year!
In today’s episode, we’re breaking down why choosing a single annual word is one of the most effective ways to anchor your growth as a coach, business owner and human being.Most coaches set resolutions or stack a long list of go...
•
Season 2
•
Episode 106
•
24:46
Episode 105 - Five Business Decisions That Made 2025 My Best Year Yet
2025 was one of the most successful years in business. And I am excited to share all the business decisions that were instrumental in making it an amazing year!Listen in to see what were big mindset shifts, strategy upgrades and how you ...
•
Season 2
•
Episode 105
•
30:42
Episode 104 - A Shift We Need in the Endurance Industry
In this episode, I give an update on what's going on in the Dream Programs world.And then I get into the major shift I think we need to CHANGE the coaching industry:That business ambition, charging your worth, marketing and profit...
•
Season 2
•
Episode 104
•
30:50
Episode 103 - What Is a Mastermind?
More about that new offer in my world!And what is a mastermind? I get that question a lot. Interested in getting your coaching business started? Join the Dream Launcher waitlist HERE:
•
Season 2
•
Episode 103
•
19:31
Episode 102 - My New Offer and Why, At Some Point, You Should Have More Than 1 Too
Hey all - in this episode, I get into the power of having multiple offers, and the stories and behind the scenes about how the Dream Programs have gotten where we are today in December of 2025, almost 4 years after we started. For t...
•
Season 2
•
Episode 102
•
26:37
Episode 101 - The #1 Marketing Hack to Get Your Engagement Up
In this episode, we go in depth on the one skill you need to practice to get your engagement up on IG - STORYTELLING. Why?It connects to your ideal athlete! They will know you better.Athletes are on IG to be entertained, an...
•
Season 2
•
Episode 101
•
22:39
Episode 100 - The Biggest Hangups that Coaches Hold
In this episode, we go back to the basics: the things that I see that hold coaches back SO much from growing and serving and helping even more athletes:1. Caring what other people think2. Perfection3. That it's all been sai...
•
Season 2
•
Episode 100
•
22:57
Episode 99 - 3 Things That Would Have Gotten My Business to the Million Dollar Milestone Faster
In this episode, in companion to Episode 98, I talk all about the 3 big things I WISH I had implemented earlier in my business to get to the Million Dollar Milestone much faster. Some are mindset, some are also tactical, but this ep...
•
Season 2
•
Episode 99
•
25:33
Episode 98 - Behind a Million Dollar Milestone
In this episode, I talk about how Fiv3 Racing's Stripe account hit 1 million dollars last month - a big milestone for our company that until 2024 was mostly just my revenue and a small portion from a business partner. How did we get...
•
Season 2
•
Episode 98
•
25:33
Episode 97 - Lessons in Consistency
Last week, I hit my 100th episode! Not only did I "never miss a Wednesday", I am so excited for the growth we have seen in The Endurance Coachpreneur in the last 22 months or so. In this episode, I reflect on what it takes to start,...
•
Season 2
•
Episode 97
•
19:14
Episode 96 - Marketing and PR at Big Events/Races
In this episode, I do a review of all the big things at races/events and what I wish I did different at Ironman WC last week. 1. Marketing: Photos/B Roll to take2. Conversation goals3. How to social media the race<...
•
Season 2
•
Episode 96
•
30:45
Episode 95 - The Juggle is Real: Coaching, Parenting and Marriage
In this episode, I dive deep into something we haven't talked much about. How to coach in part time hours that also conflict with your marriage and parenting time! How do you balance (or juggle) it all?? Let's just say it isn't easy!Inte...
•
Season 2
•
Episode 95
•
24:01
Bonus Episode - All about Kona and Natalie's Historic Achievement
On October 11, 2025, Natalie Grabow made history: at 80 years old, she became the oldest woman ever to finish the IRONMAN World Championship in Kona — crossing the line in 16:45:26.In this episode, I get real about o...
•
Season 2
•
44:30
Episode 94 - Why Fun Is Your Business Secret Weapon
Who says business growth has to feel like a grind? In this episode, we’re flipping the script on the hustle narrative and diving into why fun is your ultimate growth strategy. I'll share how joy, creativity, and play aren’t just “ni...
•
Season 2
•
Episode 94
•
20:51
Episode 93 - From Stuck to Thriving: 3 Essentials for New Coaches
Are you ready to finally build a coaching business that thrives? In this episode, I’m breaking down the 3 biggest mistakes new coaches make when starting out—and, more importantly, how to avoid them.If you’ve been feeling stuck, overwhe...
•
Season 2
•
Episode 93
•
20:43
Episode 92 - Your Business, Your Rules: This One Exercise That Creates Alignment + Success
What if your business didn’t just make money—but felt like an extension of who you are? In this episode, we’re diving into the power of defining your core values and how they shape every decision you make. I'll share my ...
•
Season 2
•
Episode 92
•
18:10
Episode 91 - Slow Down to Speed Up
In this episode, I talk about how to use a sometimes slower time in your business to slow down and create all the things in the back end that your business needs to scale. Sometimes September/October can feel a little slow because y...
•
Season 2
•
Episode 91
•
22:53
Episode 90 - How to Keep Going: The 3 Pillars of Toughness for Racing + Business
What separates those who quit from those who cross the finish line whether in racing or business? Mental toughness. In this episode, we’re breaking down the 3 pillars of mental toughness: resilience, emotional regulation, and grit. You’ll learn...
•
Season 2
•
Episode 90
•
27:56
Episode 89 - The 3 Biggest Mistakes Coaches Make That Keep Them Stuck at 5 Figures
If you’re still stuck at 5 figures, chances are you’re making at least one of these three mistakes—and they’re holding you back from the freedom, income, and impact you’ve been working so hard for.In this episode, I’m breaking down the b...
•
Season 2
•
Episode 89
•
18:28
Episode 88 - Why No One Can Market Your Coaching Business Better Than You
Think you can just hand over your marketing to an agency and watch the clients roll in? Think again. In this episode, we’re diving into why YOU are the best marketer for your coaching business and how skipping this foundational work is costing ...
•
Season 2
•
Episode 88
•
25:21