The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches

Episode 33 - The Best Time of the Year!

Michelle Lake Season 1 Episode 33

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0:00 | 15:51

You may have guessed right, the best time of the year is SELLING SEASON! This is crucial time on the calendar when 40-60% of inquiries for coaching come in - typically between September and mid-Winter, January-ish. 

In this episode, we describe the WHY this happens now, as well as the 5 areas you need to focus on to optimize this time of the year to:

1. Get more than your share of inquiries

2. Retain your current athletes as much as possible 

3. Refresh your front end systems and be prepared for new inquiries efficiently with your back end systems

And more! 

My program SELLING SEASON is now open for registration. This two week program will give you all the details and frameworks for optimize this time of the year - it's essentially the playbook to get more athletes. Invest in this business changing program here: https://buy.stripe.com/7sI8yi73i8RDe88eVf

Let me know what you think! If you enjoy the podcast, I’d be so grateful if you left a star rating or written review on your podcast platform of choice. Thanks for listening!

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