SEEN Saturday Series
Sports ETA is the essential resource for sports commissions, sports destinations, industry partners and more.
Since being established in 1992, our promise has been to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members - destinations, right holders, and industry partners - and to protect the integrity of the sports events and tourism industry.
As the non-profit 501(c)3 trade association for the sports events and tourism industry in the United States, Sports ETA is the most essential resource for sports commissions, sports destinations, sports event owners, and industry partners. We believe sports tourism and the events that our members own and host have the power to transform society for the better. Our passion is to help sports events and tourism professionals achieve previously unimaginable levels of performance. We do this by nurturing a diverse and inclusive community of smart, creative, and interesting people: our members.
Episodes
58 episodes
Sports ETA's mentoring program: A mentor and mentee share the personal and professional benefits
If you're looking for an inspirational podcast episode, look no further!This week, Kathrine Nero talks with two Sports ETA members who've gained valuable knowledge and lessons within Sports ETA's Mentoring program.Learn from Ell...
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Season 2
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Episode 57
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18:20
Highlight Reels: How to develop engaging highlight videos with David Sheller
David Sheller is back for a special mid-week episode!Today, learn from Sports ETA's Visual Communication Advisor about creating and showcasing impactful highlight reels. Whether you're a pro or novice, there are a ton of to...
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Season 2
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16:24
Hosting FIFA Club World Cup: A chat with Greater Orlando Sports' Jason Siegel
Is FIFA Club World Cup headed to your city? Whether you're in the planning stages, or working to be selected for the next big event, you'll love this episode.The City of Orlando was recently chosen as a host city and will host ...
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Season 2
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Episode 56
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17:58
CE Summit 2025: A conversation with our hosts
Are you attending CE Summit next year? The City of Fort Worth, Texas will host the annual event, and city leaders tell us they're ready for you!This week, hear from Jason Sands, the Executive Director/VP of Sports for Fort Wort...
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Season 2
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Episode 55
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11:58
How Sports Tourism Fuels Breast Cancer Awareness and Support: Simple ways to engage your audience and enact change
Breast Cancer Awareness Month. It's so much more than turning your company logo pink.This week, we're talking about the actions your organization can take to enact real change.Host Kathrine Nero and Beth Porreca, the Senior Di...
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Season 2
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Episode 54
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15:34
ESPN's College GameDay: The preps, plans and lessons you can apply to your big events
Just a few weeks ago, tens of thousands of people were finalizing plans to attend the massive SEC matchup between the LSU Tigers and the South Carolina Gamecocks in Columbia South Carolina. Just 6 days before the game - ESPN calls....
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Season 2
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Episode 53
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17:37
Hosting the NCAA Women's Final Four: A conversation with David Gilbert of Cleveland Sports Commission
When the NCAA Women's Final Four heads to town, you better be ready!This week, hear from Cleveland Sports Commission's President and CEO, David Gilbert, who will walk us through key highlights and takeaways from hosting this major event...
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Season 2
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Episode 52
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33:22
Confidence in public speaking and presentation development: A conversation with David Sheller
Public Speaking. Many people would say it's an activity that makes them nervous, that they'd rather do anything else, and they think they'd be "awful" at it.We're here to tell you it's not as scary as you think. And with a ...
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24:12
4S & Rights Holder Summit: A conversation with Tim Morgan, and Brant Donlon
Chattanooga Sports' Chief Sports Officer, Tim Morgan, and Brant Donlon, the organization's Sports Business Development Director join Kathrine Nero on the podcast this week!They'll chat about their work to make Chattanooga Sports the bes...
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Season 2
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Episode 50
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14:54
Rising Star Award Winner: Snohomish Co. Sports Commission
This week, we take you to the PNW! Join Tammy Dunn and Nathan Caferro of Snohomish County Sports Commission as they talk about the award Nathan recently brought home - Sports ETA's Rising Star Award. The award is designa...
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Season 2
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Episode 49
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11:14
SEEN Saturday Series celebrates its 1st Anniversary!
It's a very happy SEEN Saturday because we're celebrating 1 year of the SEEN Saturday Series!Join host, Kathrine Nero and the President and CEO of Sports ETA, John David as they talk about the accomplishments from this past year, member...
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Season 2
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Episode 48
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16:27
When Taylor Swift's Eras Tour stops in your town: Plans, Preps, and how you can apply this advice to your events
Taylor Swift. Her name evokes legions of fans covered in glitter, scream-singing the pop star's hits, trading friendship bracelets as they make their way through dance parties in the middle of her concerts.When her Eras Tour ...
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Season 2
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Episode 47
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13:53
A chat with SEEN's podcast sponsor, Visit Myrtle Beach
This week, SEEN's podcast sponsor, Visit Myrtle Beach joins us!Host, Kathrine Nero chats with Jonathan Paris, Visit Myrtle Beach's Executive Director of Sports Tourism. Jonathan and Kathrine will talk about his organization...
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Season 2
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Episode 46
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10:45
Get to know Visit Sacramento, the Sports Tourism Organization of the Year award winner!
There's a lot to love about the City of Sacramento! This week, we'll introduce you to the city’s Sports Tourism industry and so much more.Join host, Kathrine Nero as she chats with Visit Sacramento's Chief Sports and Entertai...
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Season 2
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Episode 45
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12:56
Sports Commission of the Year (population below 500,000) winner: West Michigan Sports Commission
Happy Weekend! Join us as we interview Mike Guswiler, the President of West Michigan Sports Commission.West Michigan Sports Commission was recently named Sports Commission of the Year, (population below 500,000) winner. Mike will share ...
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Season 2
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Episode 44
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13:57
Sports Commission of the Year: Austin Sports Commission
This week, we're chatting with the Executive Director of Austin Sports Commission, Drew Hays.Austin Sports Commission was recently named Sports Commission of the Year, (population 500,000 and above). Drew will share his team's reaction ...
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Season 2
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Episode 43
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10:17
Event Partnership of the Year - Rutherford County CVB/TSSAA
Welcome back! This week, we have a jam-packed episode!We'll chat with Barbara Wolke, the Senior VP of Rutherford Co. Convention & Visitors Bureau, and Donna Klempnow, the Director of Sales for Rutherford Co. CVB. Mark Ree...
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Season 2
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Episode 42
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13:55
Why does your event need a Housing Program?: White Paper best practices
We'll tell you why in this week's episode!Adam Ashton, the National Business Development Manager, Playbook365/Group Productivity Services and Mike Hill, the Vice President of Sales and Business Development, Group Housing will join host, ...
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Season 2
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Episode 41
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13:52
Announcing the Sports ETA Health & Wellness initiative powered by WISe!
This week, we're talking all about wellness and how the practice and implementation of wellness programs can help you and your city thrive!You've likely seen Sports ETA's announcement re: the Sports ETA Health & Wellness initiative ...
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Season 2
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Episode 40
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14:31
Albuquerque Sports Commission/USA Cycling - Event Partnership of the Year
Welcome back!Today, join host Kathrine Nero and Angela Gandy, the Senior Sports Development Manager for Visit Albuquerque, and Kyle Knott, the National Events Director for USA Cycling.The two, alongside their fantastic teams too...
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Season 2
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Episode 39
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10:10
Superior Service Award Winner: Gamechangers Consulting
Michelle Perry, the President & CEO of Gamechangers Consulting is back for another fantastic interview!During Symposium, her team took home the Superior Service Award for the 5th time!How do they do it? What's their secret sauce...
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Season 2
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Episode 38
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8:28
Kansas City: The center of the sports universe & hosting the 2023 NFL Draft
A career in News and a passion for sports led her to Sports ETA. This week, we'll hear from Kansas City Sports Commission President & CEO, Kathy Nelson.Kathy chats with host, Kathrine Nero about her career and what led her ...
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Season 2
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Episode 37
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11:07
"Sports Tourism is on fire and we need to invest in it": Dive into 2023's SOTI report with CEO, John David
This week, our President & CEO, John David and your SEEN host Kathrine Nero walk us through the key takeaways, data & lessons from the 2023 State of the Industry Report. We know you'll walk away with new tools & info, w...
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Season 2
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Episode 36
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12:01
The evolution of Visit Overland Park
Join Host, Kathrine Nero and Warren Wilkinson, the President and CEO of Visit Overland Park, Kansas. Warren will share his knowledge in the industry, the evolution of Visit Overland Park, its sports tourism strategy and advocacy ef...
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Season 2
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Episode 35
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15:15