Smart in Public
CEOs trust us, the media tolerates us, and our mothers think we know Oprah. The Smart in Public podcast, hosted by Katie Boysen and Katie Dufficy, shares business, career, and life experiences through the world of two Public Relations professionals just trying to keep their sh*t together.
Episodes
7 episodes
7 - Know Your Time Zones
This week the Katies dive into the complexities of building and managing global communications teams. Doing this well means more than just finding the right people overseas – it’s about understanding the market’s storytelling nuances, cultural ...
•
Season 1
•
Episode 7
•
50:48
6 - Interview with Pip Marlow
The partnership between comms and execs is critical for success – and can also be complicated. In this episode, the Katies are joined by Pip Marlow, Non Executive Director, former CEO of Salesforce Australia & New Zealand, Suncorp Executive...
•
Season 1
•
Episode 6
•
53:54
5 - Flash Mob
This week the Katies explore the mystical world of paid, owned, and earned content strategies. You'll hear insights around which strategy to leverage and when, what the benefits are for each, and how to strategically educate stakeholders around...
•
Season 1
•
Episode 5
•
48:52
4 - Interview with Ashish Patel
The Katies welcome long-time friend and colleague Ashish Patel, former SVP of Communications at Salesforce, to the podcast to discuss how to strategically make career changes that evolve with the changing needs of the PR market.
•
Season 1
•
Episode 4
•
39:38
3 - Hot Take: My Body My Choice
In our first Hot Take episode, the Katies discuss comms wins and blunders from the US Presidential Debate and the controversy surrounding Elle Macpherson's cancer treatment.
•
Season 1
•
Episode 3
•
44:54