How Would You Beat?
A podcast that shows you how to use jobs-to-be-done (JTBD) methods to accelerate your growth and create equity value faster. This podcast is created by thrv.com for private equity CEOs, corporate executives, and product, marketing, and sales teams. Each episode explores how to beat your competitors to create equity value faster and with less risk.
Episodes
40 episodes
JTBD Case Study: Biscom Triples Their Growth Rate
In this episode, we talk to Dave Lucey, former CEO of Biscom, about how thrv and Biscom used JTBD and thrv's equity value creation platform to triple Biscom's revenue growth rate, leading to a successful exit in just two years. Key...
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Season 3
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Episode 5
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32:38
How Would You Beat Apple Vision Pro Using Jobs-to-be-Done?
This week, we dive into the world of Apple's latest innovation: The Vision Pro. Lauded as the pinnacle of personal electronic devices, the Vision Pro has set the tech industry abuzz. Many are left questioning its purpose - a mystery we aim to u...
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Season 3
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Episode 4
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1:05:52
How Would You Beat Your Sales Quota in a Downturn Using Jobs-to-be-Done?
In this episode, we'll look at how you can beat your sales quota in a downturn using Jobs-to-be-Done (JTBD) . And today, we have a very special guest, Paul Stansik, an operating partner with private equity firm ParkerGale. Paul was previously a...
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Season 3
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Episode 3
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32:46
How Would You Beat Banks Using Jobs-to-be-Done
In this episode, we'll look at how you could beat banks using Jobs-to-be-Done. Banks are in the news because of the collapse of Silicon Valley Bank and Signature Bank. Silicon Valley Bank had a $40 billion market cap that went to zero almost ov...
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Season 3
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Episode 2
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31:17
How Would You Beat ESG Using Jobs-to-be-Done?
In this episode, we'll look at ESG, which refers to environmental, social and governance for companies. This has been in the news lately because BlackRock, the largest asset manager in the world has adopted ESG principles in its investing. And ...
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Season 2
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Episode 15
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35:42
How Would You Beat Chat GPT Using Jobs-to-be-Done?
In this episode, we will look at how you could beat chat GPT. We have discussed AI here before, but chat GPT has exploded with extraordinary growth. In just 60 days, it went from zero to 100 million users, which is the fastest app growth in his...
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Season 3
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Episode 1
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33:12
How Would You Beat Healthcare Using Jobs-to-be-Done?
How would you beat your competitors in healthcare markets? Healthcare is obviously a huge domain, it is a meaningful percentage of GDP. So if you were going to innovate in healthcare to create equity value, how would you do it? How can Jobs-to-...
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Season 2
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Episode 16
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34:03
How Would You Beat Competitive Analysis Using Jobs-to-be-Done?
In this episode, we will look at competitor analysis, including understanding competitors features. How should you analyze your competitors features? How can you tell if you are adding more value to your customers than your competitors? The onl...
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Season 2
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Episode 14
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33:37
How Would You Beat Market Downturn Using Jobs-to-be-Done?
In this episode, we will look at how you can beat a market downturn, like the one we are experiencing today. Since January, the S&P 500 is down 23% and the NASDAQ is down 33%. And of course, we have inflation and the Fed raising inter...
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Season 2
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Episode 17
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29:59
How Would You Beat Your Innovation Strategy Using Jobs-to-be-Done?
In this episode, we will look at innovation strategies. What is an innovation strategy? Do you need one? And if so, what type? Can an innovation strategy help you beat your competition and win in your market? There are different types of innova...
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Season 2
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Episode 13
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34:33
How Would You Beat Artificial Intelligence and Machine Learning Using Jobs-to-be-Done?
Artificial intelligence and machine learning are two technologies that have been improving quickly and definitely in the news. Google, Apple, Microsoft, Amazon, and every big company in China has been investing heavily in AI and machine learnin...
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Season 2
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Episode 12
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33:05
How Would You Beat Steve Jobs Using Jobs-to-be-Done?
Why was Steve Jobs so successful? He is a legendary figure in technology and innovation. He was the founder of Apple, he was famously fired, and went on to found Next Computers and then came back as CEO of Apple in 1997. He's widely considered ...
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Season 2
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Episode 11
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37:29
How Would You Beat Netflix Using Jobs-to-be-Done?
Netflix is obviously a dominant player in the streaming industry, but their market cap is down 70% year to date with the market being down as well. But they've also had a net loss of 200,000 subscribers in q1, they forecast losing 2 million sub...
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Season 2
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Episode 10
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35:33
How Would You Beat Your Roadmapping Culture Using Jobs-to-be-Done? With Guest David Subar
Today we have a special guest, David Subar. David is the Founder and Managing Partner of Interna. A firm that helps technology companies make better products faster. And David has worked with organizations of various sizes from small six member...
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Season 2
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Episode 9
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39:57
How Would You Beat Uber Using Jobs-to-be-Done?
In this episode, we will look at how you could beat Uber. Uber currently has a market cap of about $60 billion. Its peak share was around $60 or so. They famously disrupted the taxi industry. But if you open the app, you can see what else they'...
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Season 2
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Episode 8
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32:25
How Would You Beat Twitter Using Jobs-to-be-Done?
In this episode, we will look at how you could beat Twitter using Jobs-to-be-Done. Twitter, of course, has been in the news because Elon Musk has entered an agreement to buy the company and possibly transform it into something else. But what we...
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Season 2
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Episode 8
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37:32
How Would You Beat Airbnb Using Jobs-to-be-Done?
In this episode, we're going to look at how you would beat Airbnb using Jobs-to-be-Done (JTBD). Airbnb has obviously become a major company. In the travel industry, its market cap is about 110 billion just to put that into perspective. M...
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Season 2
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Episode 7
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36:57
How Would You Beat Peloton Using Jobs-to-be-Done?
In this episode we will look at how you could beat Peloton using Jobs-to-be-Done. Peloton has been in the news because they have made some big mistakes and even plan to layoff 40% of their sales and marketing team. Their stocks down about 75% s...
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Season 2
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Episode 7
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35:55
How Would You Beat Lead Scoring Using Jobs-to-be-Done?
In this episode, we'll look at how you can beat lead scoring. lead scoring is a process that companies and sales teams use to assess their customer leads. We will explain why lead scoring is something product teams should understand as well, an...
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Season 2
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Episode 6
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32:51
How Would You Beat Equity Value Using Jobs-to-be-Done?
In this episode, we're going to look at how you can beat your equity value multiple. So why is this important if you're a CEO and investor or board member, or a team member? And what is your equity value multiple? How does this work? And how do...
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Season 2
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Episode 5
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45:15
How Would You Beat Your Own Product Ideas Using Jobs-to-be-Done?
In this episode we’ll look how you can beat your own product ideas using Jobs-to-be-Done. Can you create even better ideas that will create even more value for your customers? Can you improve your team’s product ideas in your roadmap?✅ ...
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Season 2
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Episode 4
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33:05
How Would You Beat? Guest Christian Crumlish and “Product Management for UX People” | Jobs-to-be-Done
We are really excited to have our guest today, Christian Crumlish. Christian is a veteran of UX and product management, who has led organizations, and been an individual contributor for over 20 years. And here, we're going to talk about C...
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Season 2
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Episode 3
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44:19
How Would You Beat Apple Part 2: Getting to $3 Trillion | Jobs-to-be-Done
In 2014, we used Jobs-to-be-Done innovation theory to demonstrate that Apple was worth over $3 trillion. This past week, Apple became the first company in history to cross the $3 trillion mark. In this podcast, we explain the method we used to ...
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Season 2
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Episode 2
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29:59
How Would You Beat? Guest Steven Johnson and the "Adjacent Possible" | Jobs-to-be-Done
In this episode we talk with special guest Steven Johnson. Steven is a New York Times bestselling author of 13 books, including books on the history of innovation. He is the host of AdjacentPossi...
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Season 2
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Episode 1
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50:01
How Would You Beat Amazon Using Jobs-to-be-Done?
In this podcast, we look at how you could use Jobs-to-be-Done innovation methods to beat a fierce competitor like Amazon. Amazon is a true business behemoth. They dominate in their markets, and they have transformed industries with their power....
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Season 1
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Episode 15
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40:43